219
Fashion Jobs
SHIMANO
Brand Coordinator
Permanent · UPPSALA
L'OREAL GROUP
Pharmacy Representative - Dermatological Beauty Division - Gothenburg Region
Permanent ·
GANT
Business Controller
Permanent · STOCKHOLM
GANT
Senior Business Controller
Permanent · STOCKHOLM
H&M
Operations Manager to h&m Distribution Center Borås
Permanent · BORÅS
H&M
Web Analyst / qa Data Layer Resource
Permanent · STOCKHOLM
H&M
Data Analyst to h&m – Supply Planning
Permanent · STOCKHOLM
H&M
Engineering Manager Sap Platforms, Sap Dev & Tech
Permanent · STOCKHOLM
H&M
Wifi Solution Architect - Network
Permanent · STOCKHOLM
H&M
Cyber Security Iam Manager
Permanent · STOCKHOLM
NAKD
Head of Sales
Permanent · GOTHENBURG
NAKD
Head of Commercial Business Control
Permanent · GOTHENBURG
H&M
Pension & Benefits Administrator And Process Improver
Permanent · STOCKHOLM
H&M
Technical Engineer For Warehouse Devices Management
Permanent · STOCKHOLM
H&M
Junior Planner to h&m Assortment- Open Application
Permanent · STOCKHOLM
RALPH LAUREN
Sales Professional
Permanent · STOCKHOLM
H&M
Advanced User Team Leader
Permanent · ESKILSTUNA
ZALANDO
Principal Product Manager - Data And Platform (All Genders)
Permanent · STOCKHOLM
ESSILORLUXOTTICA GROUP
Key Account Manager Nordics
Permanent · GOTHENBURG
H&M
Production Manager – Singular Society
Permanent · STOCKHOLM
ZALANDO
Senior Product Manager - Finance & Compliance (All Genders)
Permanent · STOCKHOLM
ZALANDO
Senior Product Manager - Returns Shipping Solutions
Permanent · STOCKHOLM
Ads
By
Reuters
Published
Aug 31, 2011
Reading time
2 minutes
Download
Download the article
Print
Text size

Ad spending weighs on L'Oréal H1 profit

By
Reuters
Published
Aug 31, 2011

August 31 - French cosmetics giant L'Oreal posted first-half operating profit below forecasts and a lower operating margin on Tuesday, hit by higher advertising and research expenses.


29 St Honoré: Lancôme's Fall 2011 Color Collection By Aaron De Mey

The provider of Garnier shampoo, Lancome creams and Yves Saint Laurent perfume posted earnings before interest and tax (EBIT) of 1.7 billion euros ($2.47 billion), compared with an average estimate of 1.77 billion in a Thomson Reuters I/B/E/S poll.

The group's first-half operating margin fell to 16.8 percent from 17.3 percent last year while many analysts expected the margin to reach around 17.5 percent.

"The operating profit is below expectations," one London-based analyst said. "It looks like their advertising and promotional costs were bigger than planned."

L'Oreal repeated that it aimed to beat the growth of the global cosmetics market and lift profits this year.

In July, L'Oreal reported second-quarter sales below expectations, hit by tougher trading in Latin America and Eastern Europe.

Back then, the group estimated the growth of the global cosmetics market this year at around 4 percent.

The group's luxury products business was the only major division marking an improvement in operating margin during the period, rising to 18.9 percent from 18 percent last year.

The margin for L'Oreal products sold to hairdressers fell most sharply, to 19.8 percent from 21.2 percent, with the group saying the business was "operating in a difficult market this year".

The margin for mass consumer goods fell to 20.1 percent from 20.4 percent last year and slipped to 26.3 percent from 26.9 percent for active cosmetics products.

(Reporting by Astrid Wendlandt; Editing by James Regan)

© Thomson Reuters 2024 All rights reserved.