Bestseller brands to design Danish Olympic wardrobe

By

Cajsa Lykke Carlson

Published
Aug 6, 2015

Danish brand house Bestseller's Jack & Jones and Vero Moda labels are designing the outfits worn by the Danish athletes at the 2016 Rio Olympics.

The brands worked closely with the athletes themselves to get the fits right. Among the sportsmen and women taking part in the design process were Olympic rower Anne Lolk, kayaker René Holten Poulsen and handballers Louise Burgaard, Ann Grete Nørgaard and Casper U. Mortensen.

The Rio Olympics start at the Maracanã Stadium in Rio on August 5, 2016.