Bugaboo teams up with We Are Handsome for capsule pram line

By

Benjamin Fitzgerald

Published
Oct 19, 2017

Dutch luggage and mobile accessories company Bugaboo has teamed up Australian lifestyle label We Are Handsome for a travel capsule collection, targeted at parents with young children.

The newcomer brands have joined to create a range of pram and luggage accessories "that celebrate the spirit of adventure," according to a press release.

The 'Bugaboo by We Are Handsome' collection includes a Bugaboo Tailored Fabric Set for the Bugaboo Cameleon3 and Bugaboo Buffalo; a Bugaboo Sun Canopy for the Bugaboo Bee5; a  Bugaboo Sun Canopy and side luggage basket cover for the Bugaboo Donkey; a universal Bugaboo Footmuff and a universal Bugaboo High Performance Rain Cover.

It also includes a limited edition Cabin Case and an Inner Bag for jet-setting parents too.

The collection is being sold from November across both Bugaboo and We Are Handsome stores, as well as via each brand's respective online stores and distributors.

Founded in 2009 by design duo Jeremy and Katinka Somers, We Are Handsome is known for its bold-printed activewear and swimwear pieces. The Australian brand has already been picked up by big name celebrities including Beyonce, Rihanna, Katy Perry and supermodel Doutzen Kroes.

Born as a start-up in 1999, the Netherlands' Bugaboo has witnessed incredible global growth over the last ten years and is sold in more than 50 countries. Bugaboo currently operates stores in Amsterdam and Berlin and a pop up location in London. It opened its first New York pop-up in October last year.