Guess to open Moscow flagship and expand presence in Russia

By

Dani Greene

Published
May 11, 2016

Guess just announced its plans for a new flagship in Moscow will open its doors soon. The store, at 512 squared meters, will be in Europeisky Mall, with easy metro access and more than 500 stores.

 
Guess will also be opening a 598 square meter showroom in Moscow to strengthen its sales network and support its licensing and wholesale partners.
 
The company’s new flagship and showroom are part of a long-term strategy to expand its presence in the Russian Federation. Guess plans to open 10 new standalone boutiques to join the 30 already present in the country, in 2016, and an additional 40 stores in the next three years.

Established in 1981, Guess started as a jeans company and has since expanded to offer contemporary apparel, denim, handbags, watches, footwear and jewelry. Guess directly operates 835 stores in the Americas, Europe and Asia. The company's licensees and distributors operated 804 additional retail stores worldwide.