Jeep Outfitter launches new "Versatile Outfit" collection in London

By

Cajsa Lykke Carlson

Published
Feb 2, 2015

Outdoorwear company Jeep Outfitter introduced its new "Versatile Outfit" collection in London last month, with a live event that featured an "evocative recreation of realistic outdoor scenarios" to give guests a true feel for the collection.

The new line features everything from plain windbreakers to checked shirts and cargo shorts, all designed for peak performance in rugged conditions. The company prides itself on the versatility of its products - for example, Jeep has a jacket that transforms into travel cushion for times when you are stuck at the airport or train station for hours.

"Jeep apparel is built to adapt, giving consumers the flexibility needed to be prepared and equipped for all of life’s adventure," the company says.

The collection is now available online at House of Fraser and Next in the UK.