Bell & Ross to distribute directly again in Asia and the Middle East

By

Sarah Ahssen

Published
Apr 8, 2016

In order to ensure international expansion, from now on Bell & Ross watches will be distributed and sold by the subsidiaries created in each of the brand's northern Asia countries (Hong Kong, Taiwan and China).

From 1st July, the same will happen for South-East Asia, in Singapore, Malaysia, Indonesia and Thailand. For the last ten years, distribution in Asia had been the responsibility of the JF Benjamin group.
 
 The watch brand will also take up distribution directly in the Middle East. "The change was decided upon jointly by the Chalhoub Inc. group and Bell & Ross," stated Carlos-A. Rosillo, co-founder and President of Bell & Ross. From now on Bell & Ross will be represented locally by Barbara Pradal. She has been with Bell & Ross for eight years, notably working at the Paris headquarters as Director of Communications.

Bell & Ross operates 15 stores directly, five of them in Asia, and is available in 800 retail outlets worldwide.