×
130
Fashion Jobs
H&M
Power bi Specialist to h&m Group Business Tech
Permanent · Stockholm
H&M
Product Owner – Sap Data Volume Management
Permanent · Stockholm
H&M
Group Manager Group Compliance
Permanent · Stockholm
H&M
Product Area Manager – Ecosystem Platform, Customer Domain
Permanent · Stockholm
H&M
Senior Communications And PR Manager to h&m Group Business Tech
Permanent · Stockholm
H&M
Accounting Business Expert With Sap Experience
Permanent · Stockholm
H&M
Product Area Lead Engineer Within Circular Business Models - h&m Group
Permanent · Stockholm
H&M
Learning And Development Specialist to Business Tech HR
Permanent · Stockholm
H&M
Business Analyst For The h&m Brand Customer Insights & Analytics Team
Permanent · Stockholm
H&M
Tech Oriented HR Business Partner –h&m Group Business Tech
Permanent · Stockholm
H&M
Process And Learning Specialist Within Business Controlling to Assortment Support & Learning
Permanent · Stockholm
H&M
Head of Product Analytics – h&m Business Tech - Customer Domain
Permanent · Stockholm
H&M
Commercial Advisor to h&m Group Business Tech
Permanent · Stockholm
H&M
Product Area Manager - Business Tech Checkout
Permanent · Stockholm
H&M
Business Expert With Passion For Product Information to h&m Group Business Tech - Customer Domain
Permanent · Stockholm
H&M
Software Engineer to The Network Management & Security Team Within Business Tech
Permanent · Stockholm
H&M
Analytical Engineer to Business Tech, h&m Group
Permanent · Stockholm
H&M
Technical Engineer to Monitoring & Insights Team, Business Tech h&m Group
Permanent · Stockholm
H&M
Product Owner - Cloud Analytic Platform
Permanent · Stockholm
H&M
Data Specialist to Tech Enablement, Business Tech h&m Group
Permanent · Stockholm
H&M
Product Owner With Sap Competence – Data Foundation
Permanent · Stockholm
H&M
Product Owner – Engagement Engine - Customer Engagement, h&m Group Business Tech
Permanent · Stockholm
Translated by
Nicola Mira
Published
Jul 5, 2017
Reading time
2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Eurovet to launch digital lingerie/swimwear platform by end 2017

Translated by
Nicola Mira
Published
Jul 5, 2017

Eurovet's new industry website project is taking shape. Earlier in the year, the show organiser's director for innovation Pierre-Nicolas Hurstel mentioned it in an interview to FashionNetwork, and the project is now well under way. It is set to be launched between October and December, and Eurovet's staff has begun to gather relevant data, as they prepare for the forthcoming Mode City and Interfilière trade shows, scheduled on 8th-10th July in Paris.


A visual for the Mode City trade show in Paris - Eurovet


The project's objective is to concentrate on one single website as much information as possible on exhibitors from Eurovet's industry shows, including the Salon International de la Lingerie, Mode City, Curve and Interfilière. "We have a wealth of material to share, since we operate across the entire pipeline, as well in different continents," said Marie-Laure Bellon, President of Eurovet.

The website, as yet unnamed, will therefore act as a link between brands and suppliers, wherever they are, provided they have exhibited at one of Eurovet's shows, to begin with at least. Other, non-exhibitor companies may in future be able to access the website, by paying a fee.

The website will also be a communications tool, allowing each exhibitor to tell its story and showcase its range, as though in a virtual showroom. For the time being, the website is conceived as a B2B platform, but it could afterwards open up to the general public, as a sort of "Google of the lingerie and swimwear world", said Marie-Laure Bellon.

It would be a way of extending the trade show experience by providing a year-long service, as well as an image-building tool for brands. Eurovet's main focus is the trade show business, though the group is clearly boosting its role as a communications hub targeting both the media and the general public, something which the forthcoming Mode City show will be experimenting with.

Copyright © 2021 FashionNetwork.com All rights reserved.