Gucci Vault welcomes new brands, exclusive capsule collections

By

Jennifer Braun

Published
Feb 21, 2022

Gucci Vault, the online concept store created under the vision of Gucci creative director Alessandro Michele, is welcoming a wider selection of brands through exclusive capsule collections or curated selections.

Vault’s virtual shelves, already home to a distinctive combination of rare vintage Gucci finds and new creations by handpicked designers, welcomes a limited-edition lineup by Belgian Maison Delvaux. 

The oldest luxury fine leather goods brand in the world, which was founded in 1829, created an exclusive capsule of eight one-of-a-kind mini Brillant bags, each enriched with patterns inspired by the Vault palette. 

Next, Charvet, the world’s oldest shirtmaker founded in 1838 on Place Vendôme in Paris, presents a collection of ties, bowties, pochettes and flower lapels in colorful archival prints re-editioned exclusively for Vault. 

Vault’s brand offering will also include ERL, Wales Bonner, Martine Rose and Vans with a continued spotlight on designers such as Collina Strada, Cormio, RUI and Rave Review from the inaugural lineup. 

“Vault is a project that I have worked on with dedication and care. It is an open laboratory in which to introduce new chemical agents to continue the experiment. For me, it’s a source of immense happiness that aims to put diverse energies into circulation and to celebrate my love for objects,” said Alessandro Michele, in a news statement. 

Earlier this year, Gucci also teamed up with animated celebrity and digital collectibles creator Superplastic to launch a series of CryptoJanky NFTs and handmade ceramic sculptures, marking the luxury house’s expansion into the world of NFTs and the metaverse. 

Looking ahead, Gucci Vault is expected to continue to present monthly drops of rare vintage finds, as well as a regular rotation of exclusive capsules, special collaborations, and new brands.