Kappa to outfit U.S. Ski & Snowboard team

By

Jennifer Braun

Published
May 12, 2022

Italian sportswear brand Kappa has signed a multi-year sponsorship with U.S. Ski & Snowboard to be the official technical apparel partner of the U.S. Ski Team, U.S. Freeski Team, and U.S. Snowboard Team. 

As part of the partnership, Kappa will outfit all teams with outerwear, speed and race suits beginning with the 2022-23 season, and will launch a fashion retail line helping to expand Kappa’s footprint across the U.S. 

In particular, Kappa will outfit all U.S. Ski & Snowboard athletes who will compete in the 2026 Olympic Winter Games in Italy and the 2030 Olympic Games, and will provide additional support for all U.S. domestic and FIS World Cup events through the 2032 season. It marks the first time a single outerwear and race suit provider has outfitted all the U.S. teams.

“We are incredibly excited to partner with such an iconic brand that will enhance our team’s performance and style,” said U.S. Ski & Snowboard president and CEO Sophie Goldschmidt. 

“The opportunity to have a single outerwear and race suit provider for all teams will allow us to streamline every aspect of this partnership to reach its fullest potential. In addition, Kappa’s Research and Development will provide U.S. athletes with significant technical advantages as they focus on next season, the 2026 Olympic Winter Games and beyond.” 

Launched in Italy in 1967, Kappa is today present in more than 130 countries. Kappa’s iconic Omini Logo is featured on many of the top teams in soccer and Formula 1, along with other sports teams and athletes worldwide. 

“We’re truly honoured to start this long-term partnership with the U.S. Ski & Snowboard,” added Lorenzo Boglione, vice president sales, BasicNet S.p.A, parent of Kappa.

"For Kappa , this is a great opportunity as well as a wonderful comeback to sponsor an American national team, as we did from 1982 to 1988 with the USA Track and Field. We are very proud to dress these incredible athletes. Being together in the Milano-Cortina 2026 Winter Olympics here in Italy will be amazing.”