Chanel, Hublot, Lacroix, Castelbajac, the list goes on of brands that can be seen on the slopes with their label’s skiwear. But from next season it will surely be the Hello Kitty by Victoria Casal Couture range that will be turning heads.

Skis Hello Kitty by Victoria Casal Couture

The little white kitten will be seen on white or pink boards and skis, a colour scheme faithful to its “kawaii” universe (‘cute’ in Japanese, ed.), in a joyfully childish range that will appeal to all ages. Following the off-the-peg trends observed in the winter season, Victoria Casal has given the tiny feline a “rock’n’roller” vibe with roses, eagle wings, golden crowns and even old parchment effect.

By Jonathan Fulwell (Source: Emilie-Alice Fabrizi)