×
186
Fashion Jobs
AESOP
Retail Consultant | Part-Time (30 Hours) & Full-Time | Aesop City of Stockholm
Permanent · STOCKHOLM
ASICS
Sales Representative
Permanent · Stockholm
PUMA
Senior Key Account Manager Sportstyle Nordic
Permanent · Solna
H&M
Global Head of Marketing h&m Sport
Permanent · Stockholm
H&M
Project Leader For Material Certification And Material Trademark Within Group Compliance
Permanent · Stockholm
PUMA
Project Manager IT Sap
Permanent · Solna
PUMA
Senior Manager Merchandising Puma Golf Europe
Permanent · Solna
H&M
Art Director – h&m Group Communications
Permanent · Stockholm
H&M
Data Analyst to Predictive Analytics Team @h&m Business Tech
Permanent · Stockholm
H&M
Data Analyst to an Inventory Optimization Team in Business Tech
Permanent · Stockholm
H&M
Business Minded Data Specialist to h&m Group
Permanent · Stockholm
H&M
Scrum Master (Service Now) to Support And Operations Toolings Team at h&m Business Tech
Permanent · Stockholm
H&M
we Are Looking For Business Intelligence Analysts to Group Expansion, h&m
Permanent · Stockholm
H&M
Business Intelligence Analyst
Permanent · Stockholm
H&M
Cyber Security Trainer
Permanent · Stockholm
H&M
Security Advisor
Permanent · Stockholm
H&M
h&m is Looking For a Business Expert For Allocation Precision
Permanent · Stockholm
H&M
Power bi Specialist to Kpi Dashboards Within Business Tech
Permanent · Stockholm
H&M
ai Learning & Development Manager
Permanent · Stockholm
H&M
Import-Export Manager to h&m Distribution Centre in Eskilstuna
Permanent · Eskilstuna
H&M
Scrum Master to Support & Operation Tooling, Monitoring & Insights Team at h&m Business Tech
Permanent · Stockholm
H&M
Business Expert Full-Stack 3d Garment Specialist
Permanent · Stockholm
Published
Jan 19, 2021
Reading time
2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Sweaty Betty's pre-pandemic results are strong

Published
Jan 19, 2021

Sweaty Betty has filed a strong set of results for its latest financial year, although given that this covers the period to December 2019, it’s frustrating that the filing include little detail around how it’s done since then due to the pandemic.


Sweaty Betty



The company sells through its own stores, through wholesale partners and via department store concessions, but it also has a webstore and has been investing in this for some time. 

This digital focus and the gym-to-street and performance clothing that it specialises in, suggest it could have done well in 2020 as consumers flocked online to buy comfort clothing and performance pieces for home workouts.

Sweaty Betty told us that it “continued to grow in 2020… driven by the company’s strong online presence, continued focus on providing world class products and exceptional customer service”.

And while its stores were closed for three months last year, it said its digital channels traded “strongly”. But it admitted that the current situation means a lot of uncertainty, although the company has plenty of cash available to continue its operations. 

Looking back at the pre-pandemic period that made up most of the results filing, it had a good year with revenue up 29% to £72.9 million. It also swung to a net profit of £1.95 million from a loss of £0.48 million in the previous year. Meanwhile, its EBITDA was £5.59 million, much better than the £1.24 million in 2018. 

The UK accounted for 81% of its turnover (down from 83% a year earlier) while the US made up 18% of the total, up from 16%. The other 1% of sales were made in the rest of the world.

The company said it was pleased with its strategic performance and noted the ongoing investment into its digital operations, including in marketing and the wholesale channel. The gross margin also rose to 48.6% from 46.5%.

Copyright © 2022 FashionNetwork.com All rights reserved.