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Published
Feb 3, 2022
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Tala sustainable activewear gets new €5 million funding

Published
Feb 3, 2022

Sustainable women’s activewear brand Tala has raised over €5 million for international expansion.


Tala


With a mission to bring a "blend of sustainability, high-performance, style and affordability" to the activewear market, founder and fitness entrepreneur Grace Beverley believes her offer fulfils one area of the market that has been left underserved.

She said the latest investment will be used to further Tala’s mission and growth, including investing in product inventory, recruiting best-in-class talent and fuelling the brand’s international expansion.

She added: “I founded the business out of a genuine passion to help as many people as possible to shop more sustainably, without compromising on quality or price. I’m incredibly proud of… the amazing community we’ve built in the past two and a half years.”

And with young shoppers increasingly interested in the provenance of clothes, Tala notes it uses social media to take its customers into its factories in Italy, China and Portugal, among other locations.

“We have nothing to hide, we want to share,” Beverley also told CityAM. “The feedback we have is that it is what young people want to see and especially post-pandemic. It’s been rewarding.

“With people spending more time online, it is going to facilitate faster exchange of that information [about suppliers]. We’ve become more aware of how things that happen in far flung places affect us and the planet. That’s been a real key change we’ve seen,” she added.

The oversubscribed funding round was co-led by Active Partners and Venrex, with Pembroke VCT, as well as angel investors including Nicola Kilner (CEO & Founder, Deciem), Michelle Kennedy (CEO & Founder, Peanut) and Simon Mottram (Founder, Rapha).

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