Triumph saw sales fall by 3.4% in 2013

By

Bruno Joly

Published
Aug 29, 2014

Triumph International, which has conducted a comprehensive restructuring plan, has just published its consolidated sales for 2013. The Swiss lingerie giant, which will end distribution of Valisère among others by 2015, saw its consolidated sales drop last year by nearly 10% to 1.9 billion Swiss francs, or about 1.6 billion euros. But, at constant exchange rates, the decline was limited to 3.4%.

Currency fluctuations have had a significant impact on the performance of the company, which has invested in developing in China, Taiwan and Thailand. But Triumph, which has decided to primarily focus on its core brands Triumph and Sloggi, has also drastically reduced its investments. They have in fact spent 152 million Swiss francs in 2012 to 60 million Swiss, or barely 50 million euros.

Triumph, which decided to close plants in Austria and China in order to address declines in demand, has seen the number of its employees drop from 36,570 to 33,100 in one year.