We've seen more evidence of how younger consumers have changed their shopping habits since the onset of the pandemic with a report saying that many continue the online behaviour they developed during lockdown.
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Way of Working Specialist - Data & Analytics at h&m Business Tech
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258 published items with the word (s) or phrase Millennials in News, Trends, Videos, Photo galleries, Agenda and sorted by "date descending".
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![]( "Online, social and cross-border shopping now normal for young consumers, says ESW")
Online, social and cross-border shopping now normal for young consumers, says ESW -
![]( "Tiffany & Co. goes from strength to strength at LVMH")
Tiffany & Co. goes from strength to strength at LVMHLVMH's quarterly results have revealed a very promising dynamic at Tiffany, just as the American jeweler announces two major appointments, and a collaboration with Supreme looks to be on the cards.
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![]( "Gymshark mulls London stock market listing")
Gymshark mulls London stock market listingThe founder of Gymshark is reportedly preparing for a stock market float in London as the lifestyle-to-performance sportswear firm continues to grow fast.
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![]( "Zadig & Voltaire targets €550 million revenue by 2025")
Zadig & Voltaire targets €550 million revenue by 2025Rémy Baume, who has been at the French label's helm for 18 months, said on October 6 that in four years he plans to reach 60 stores in China, and grow the label's online business from €60 million to €160 million.
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![]( "Streetwear, mini-me and conscious shopping are key kidswear trends says Farfetch report")
Streetwear, mini-me and conscious shopping are key kidswear trends says Farfetch reportLuxury e-tailer Farfetch on Wednesday released its first-ever Luxury Kidswear Report, exploring how the effects of the Covid crisis and social media-savvy parents are shaping the category
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![]( "Puig invests in Chinese fragrance brand Scent Library")
Puig invests in Chinese fragrance brand Scent LibraryThe Chinese perfume market has become very attractive for leading luxury groups like Puig, which recently acquired a stake in Chinese fragrance brand Scent Library.
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![]( "Cross-border shopping: luxury grows fastest, but customer service must improve")
Cross-border shopping: luxury grows fastest, but customer service must improveThe pandemic and Brexit issues may have dented cross-border shopping in recent periods, but the channel is bouncing back and luxury is fuelling that comeback, a new reports shows.
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![]( "Barbara Palvin, Meghan Markle are biggest fashion and beauty influencers - data studies")
Barbara Palvin, Meghan Markle are biggest fashion and beauty influencers - data studiesTwo new studies have hailed Barbara Palvin and Meghan Markle as the key influencers for women globally as far as fashion, beauty and general icon status are concerned.
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![]( "Demanding Millennials drive UK e-tail, expect delivery flexibility - Sendcloud")
Demanding Millennials drive UK e-tail, expect delivery flexibility - SendcloudHow influential (and demanding) are Millennials? Very. Delivery companies are being forced to adapt to their shopping demands, "shaping the future of e-commerce and logistics”, a new report claims.
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![]( "Clearpay says Millennial, Gen Z spending to accelerate, unveils iQ analytics platform")
Clearpay says Millennial, Gen Z spending to accelerate, unveils iQ analytics platformClearpay's new Next Gen Index, its latest quarterly report on global Gen Z and Millennials’ consumer spending behaviours and preferences, shows their spending in the US, UK and Australia will increase to 48% by 2030.
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![]( "Entre digitalisation et durabilité: les enjeux du luxe de demain")
Entre digitalisation et durabilité: les enjeux du luxe de demain...sera responsable, ou ne sera pasL’industrie du luxe est marquée par l’influence des jeunes générations, à l’image des millennials, qui font preuve d’opinions fortes sur les sujets environnementaux et sociétaux. Un ...
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![]( "Virgil Abloh, coqueluche de la mode et idole des \"millennials\"")
Virgil Abloh, coqueluche de la mode et idole des "millennials"...fondée en 2013. Il s'était imposé en quelques années comme l'un des créateurs les plus "cool" auprès d'un public de millennials connectés.Sa marque de fabrique? Un style reflétant la culture "street", avec ses bask...
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![]( "Soutenue par Eurazeo, Axel Arigato fourmille de projets, sur le net comme en physique")
Soutenue par Eurazeo, Axel Arigato fourmille de projets, sur le net comme en physique...style preppy, de sweat-shirts, de doudounes, de blousons teddy ainsi qu’une ligne de lunettes pensée pour séduire "les millennials en premier, ceux que l’on retrouve sur les réseaux sociaux et dont le budget permet...
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![]( "En grands magasins, durabilité et fluidité des genres redéfinissent l'offre masculine")
En grands magasins, durabilité et fluidité des genres redéfinissent l'offre masculine...connaît la mode masculine consiste en l'apparition de nouvelles perceptions de la masculinité. Alors que la GenX et les millennials se définissent toujours par une vision unique de la masculinité, la GenZ, quant à ...
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![]( "Claudia D’Arpizio (Bain & Company): \"30% des nouveaux consommateurs entrent sur le segment du luxe en achetant des sneakers\"")
Claudia D’Arpizio (Bain & Company): "30% des nouveaux consommateurs entrent sur le segment du luxe en achetant des sneakers"...des baby-boomers, après une longue période où les grands patrimoines étaient dans leurs mains, vers la Gen Z et les Millennials. Pas seulement en Asie, mais aussi aux Etats-Unis. On assiste donc à une sortie du mar...
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![]( "La collection \"la plus chère du monde\" va animer les enchères à New York")
La collection "la plus chère du monde" va animer les enchères à New York...rapport à 2019, Christie's a relevé que 30% de ses acheteurs étaient "de nouveaux clients", et parmi eux 31% des "millennials" ("milléniaux")."Les gens ont pris l'habitude de passer beaucoup plus de temps dans leur...
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![]( "Picard, Decathlon et Leroy Merlin sur le podium des enseignes préférées des Français")
Picard, Decathlon et Leroy Merlin sur le podium des enseignes préférées des Français...43% en deux ans. "Néanmoins, les dynamiques par canaux varient fortement selon les profils. Si les jeunes (gen-Z et millennials, ndlr) semblent enclins à augmenter leurs dépenses en 2022, surtout en ligne mais auss...
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![]( "Gymshark préparerait son entrée à la bourse de Londres")
Gymshark préparerait son entrée à la bourse de Londres...Forte de son succès, elle est aujourd’hui distribuée dans plus de 130 pays et jouit d’une grande popularité auprès des millennials. L’objectif à terme est d’étoffer le portefeuille de produits en proposant une offr...
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![]( "Zadig & Voltaire vise les 550 millions d'euros en 2025")
Zadig & Voltaire vise les 550 millions d'euros en 2025...robes à dentelles, les cachemires... Et 50% de pièces d'allure qui complètent un look. Que ce soit la gen Z ou les millennials, ils recherchent tous plus de fluidité. Pouvoir basculer du travail à la soirée juste e...
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![]( "Diaa Elyaacoubi (Monnier Frères): \"L'expérience shopping en ligne sera du pur entertainment dans dix ans\"")
Diaa Elyaacoubi (Monnier Frères): "L'expérience shopping en ligne sera du pur entertainment dans dix ans"...ambition de devenir l'acteur qui cible le mieux ces nouvelles générations de consommateurs que sont la Gen Z et les millennials à travers l'accessoire de luxe, car il s'agit du produit qui incarne le premier acte d...
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![]( "Claudia D'Arpizio (Bain & Company): \"El 30 % de los nuevos consumidores entran en el segmento del lujo comprando zapatillas”")
Claudia D'Arpizio (Bain & Company): "El 30 % de los nuevos consumidores entran en el segmento del lujo comprando zapatillas”...baby boomers, tras un largo periodo en el que los grandes activos estaban en sus manos, a la generación Z y a los millennials. No sólo en Asia, sino también en Estados Unidos. Así que estamos asistiendo a una salid...
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![]( "La moda apuesta ahora por la estética Old Money")
La moda apuesta ahora por la estética Old Money...75 % más) y leggings o pantalones con elástico en la parte inferior (un alza del 75 %), una buena forma de que los millennials revisiten la moda infantil, así como suéteres de punto trenzado (un aumento del 33 %) y...
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![]( "Los consumidores más jóvenes normalizan las compras electrónicas, en redes sociales e internacionales")
Los consumidores más jóvenes normalizan las compras electrónicas, en redes sociales e internacionales...pandemia un 18 % de los consumidores mundiales compraron online productos que antes adquirían offline y el 39 % de los millennials dicen no echar de menos las compras físicas.
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![]( "Tiffany & Co. hace más feliz que nunca a LVMH")
Tiffany & Co. hace más feliz que nunca a LVMH...crecer nuestro negocio con los jóvenes", continuó el directivo, aunque negó que quisiera centrarse especialmente en los Millennials. Sin embargo, a juzgar por las últimas iniciativas emprendidas por la marca bajo l...
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![]( "Zadig & Voltaire aspira a alcanzar los 550 millones de euros en 2025")
Zadig & Voltaire aspira a alcanzar los 550 millones de euros en 2025...vestidos de encaje, cachemira... El 50% restante con prendas para completar el look. Tanto la Generación Z como los Millennials buscan más fluidez. Poder pasar de la oficina a la noche con solo cambiar una prenda. ...
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![]( "Ropa urbana, mini-me y consumo consciente son las tendencias clave de la moda infantil")
Ropa urbana, mini-me y consumo consciente son las tendencias clave de la moda infantil...ingresara en la categoría de ropa para niños.El informe asegura que los padres de nueva generación, principalmente los Millennials, "parecen ser una nueva fuerza impulsora en el consumo de ropa infantil de lujo", y...
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![]( "Puig invierte en la marca de perfumes china Scent Library")
Puig invierte en la marca de perfumes china Scent Library...con el cuidado de la piel y el maquillaje, el mercado chino de las fragancias está en sus inicios, impulsado por los Millennials. Según iResearch, China representa actualmente sólo el 2,5 % del mercado mundial de f...
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![]( "Barbara Palvin y Meghan Markle son las mayores influencers de moda y belleza")
Barbara Palvin y Meghan Markle son las mayores influencers de moda y belleza...sociales seguirá siendo una forma clave de influir en los consumidores durante algún tiempo. La encuesta reveló que los Millennials son propensos más de seis veces que los mayores de 65 años a sentirse inspirados p...
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![]( "LVMH amplía su distancia con Kering")
LVMH amplía su distancia con Kering...clientela china. "Los millennials y la generación Z siguen representando alrededor de dos tercios de las ventas en todo el mundo, con una fidelidad cada vez mayor de los millennials chinos y, sobre todo, de los millennials de más edad, con una
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![]( "SMCP firma un nuevo crédito con aval del Estado en medio de una recuperación tímida")
SMCP firma un nuevo crédito con aval del Estado en medio de una recuperación tímida...promocional, poco tráfico y pocos turistas".El grupo, que explica que ha invertido en iniciativas digitales para atraer millennials y también ha desarrollado el “ship from store” en Europa, apunta que la parte digi...
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![]( "Gucci è il brand più citato dal pubblico online")
Gucci è il brand più citato dal pubblico online...interagisce di più nelle discussioni in rete (60%), ma anche gli uomini sono attivi (40%). Gli utenti più vivaci sono i Millennials (18-34 anni) che rappresentano il 70% delle persone coinvolte dalle conversazioni,...
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![]( "Il mondo della moda onora la memoria di Virgil Abloh, beniamino dei millennials")
Il mondo della moda onora la memoria di Virgil Abloh, beniamino dei millennialsDopo la scomparsa del direttore artistico americano, creativi e leader del settore, ma anche artisti e atleti, gli hanno reso calorosi omaggi.
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![]( "Nei grandi magazzini, sostenibilità e fluidità di genere stanno ridefinendo l'offerta maschile")
Nei grandi magazzini, sostenibilità e fluidità di genere stanno ridefinendo l'offerta maschile... più significativo nella moda maschile è l'emergere di nuove percezioni della mascolinità. Mentre Generazione X e Millennials si definiscono ancora attraverso un'unica visione della mascolinità, la Generazione Z, r...
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![]( "I nuovi paradigmi della moda: accelerazione digitale, ricerca e competenza")
I nuovi paradigmi della moda: accelerazione digitale, ricerca e competenza...periodo trascorso: sale infatti del +48% la cifra che si dedicherà agli acquisti personali. A spendere di più saranno i Millennials e la leva d’acquisto più forte resta il prezzo (per il 75% degli intervistati) e l...
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![]( "Tod’s rafforza la propria presenza in Cina grazie alla partnership con Tmall")
Tod’s rafforza la propria presenza in Cina grazie alla partnership con Tmall...sono la comprensione profonda del mercato locale e in particolare di un segmento in ascesa dei consumatori del lusso, Millennials e Gen Z, che ha portato Tod’s a focalizzarsi ancora di più sugli strumenti digitali ...
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![]( "Tiffany rende LVMH più felice che mai e prepara una co-lab con Supreme")
Tiffany rende LVMH più felice che mai e prepara una co-lab con Supreme...la nostra attività fra i giovani”, ha proseguito il dirigente, smentendo però di voler puntare in particolare sui Millennials. Eppure, a giudicare dalle ultime iniziative intraprese dal brand sotto l'egida di Alexa...
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![]( "Zadig & Voltaire punta a 550 milioni di euro nel 2025")
Zadig & Voltaire punta a 550 milioni di euro nel 2025...gli abiti in pizzo, il cashmere... E per il 50% di capi ‘allure’ che completano il look. Che si tratti di gen Z o millennials, tutti cercano più fluidità, per poter passare dal lavoro alla serata semplicemente camb...
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![]( "Chiara Ferragni affida a Nanan la linea arredo e accessori baby")
Chiara Ferragni affida a Nanan la linea arredo e accessori baby...centro di Vienna e presentato la linea Nanan Studio, di arredamento e abbigliamento, più minimal e pensata per mamme millennials. L'intera collezione, che include anche un Lettino montessoriano, è in linea con le n...
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![]( "Puig investe nel brand cinese di profumi Scent Library")
Puig investe nel brand cinese di profumi Scent Library...alla cura della pelle e al make up, il mercato cinese dei profumi è solo agli inizi ed è trainato soprattutto dai Millennials. Secondo iResearch, la Cina rappresenta attualmente solo il 2,5% del mercato globale dei...
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![]( "Al Met 'In America', l'arte della moda negli Usa")
Al Met 'In America', l'arte della moda negli Usa...Preceduta da un gala sponsorizzato da Instagram e ad alto contenuto di Millennials, si apre la prima di due mostre a tema organizzate da Bolton per il 75esimo anniversario del Costume Institute del Met.
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![]( "Claudia D'Arpizio (Bain & Company): \"30 % der neuen Luxuskonsumenten steigen durch den Kauf von Sneakers in das Segment ein\"")
Claudia D'Arpizio (Bain & Company): "30 % der neuen Luxuskonsumenten steigen durch den Kauf von Sneakers in das Segment ein"...Vermögen in den Händen der Babyboomer lag, ist ein Vermögenstransfer von den Babyboomern auf die Generation Z und die Millennials erfolgt. Nicht nur in Asien, sondern auch in den USA. Wir erleben also ein Ausscheid...
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![]( "Tiffany erweitert Kampagne mit Beyoncé und Jay-Z um einen Bonusfilm")
Tiffany erweitert Kampagne mit Beyoncé und Jay-Z um einen Bonusfilm...mit dem kultigen Streetwear-Label Supreme vor. Eine aufregende kreative Partnerschaft, die bei den modebegeisterten Millennials und der Gen-Z mit Sicherheit auf Aufmerksamkeit stoßen würde. Laut Tiffany wird die "A...
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![]( "Tiffany & Co. auf Erfolgskurs bei LVMH")
Tiffany & Co. auf Erfolgskurs bei LVMH...jungen Menschen auszubauen", fuhr der Manager fort, wobei er jedoch bestritt, dass sich das Unternehmen besonders auf Millennials konzentrieren wolle.Die jüngsten Initiativen der Marke unter der Ägide von Alexandre...
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![]( "Boss erzielt Social-Media-Erfolg mit Digital-First-Event zur Präsentation der Russell Athletic-Kapsel")
Boss erzielt Social-Media-Erfolg mit Digital-First-Event zur Präsentation der Russell Athletic-Kapsel...Athletic ein weiterer großer Meilenstein für das Unternehmen und für die Ansprache jüngerer Zielgruppen, wie GenZ und Millennials.
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![]( "JD Sports steigt mit einer Beteiligung an Hairburst in das Beauty-Segment ein")
JD Sports steigt mit einer Beteiligung an Hairburst in das Beauty-Segment ein...ch und sind beeindruckt von den Fähigkeiten des Management-Teams, das eine starke Identität und Verbindung zu den Millennials und der Generation Z hat", kommentiert Cowgill den Vorstoß ins Beauty-Segment.Die jüngst...
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![]( "Zalando baut Designer-Kategorie weiter aus")
Zalando baut Designer-Kategorie weiter aus...Kampagne bekräftigt unseren Anspruch für Zalando Designer, der Starting Point for Fashion für die Generation Z und Millennials zu sein, wo sie Marken im Bereich Contemporary und Luxus finden, die ihre Werte zum Aus...
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![]( "Aktuelle Beauty-Trends: Klarna veröffentlicht neuen Trendreport 2021")
Aktuelle Beauty-Trends: Klarna veröffentlicht neuen Trendreport 2021...bei der Maniküre wird auf ein bewährtes Dunkelrot gesetzt – zumindest bei den Trend- und Beauty-Affinen unter den Millennials und der Generation X (22 % bzw. 23 % voten Dunkelrot auf Platz 1). Die Beauty-Interessie...
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![]( "SMCP auf Erholungskurs im zweiten Quartal")
SMCP auf Erholungskurs im zweiten Quartal...en und wenige Touristen zurückzuführen ist."Die Gruppe erklärt, dass sie in digitale Maßnahmen investiert hat, um Millennials zu erreichen und verkündete die erfolgreiche Implementierung des Ship-from-Store-Systems...
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![]( "Zalando startet Back-to-School-Kampagne und forciert Nachhaltigkeit im Kids-Segment")
Zalando startet Back-to-School-Kampagne und forciert Nachhaltigkeit im Kids-Segment...Kids-Kategorie erfüllen bereits heute unsere Nachhaltigkeitskriterien. Gerade bei Eltern aus den Generationen Z und Millennials wächst die Nachfrage nach nachhaltigen Produkten für ihre Babys, Kleinkinder und Kinde...
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![]( "Umfrage: Corona hilft dem Onlinehandel – und dem 'Laden um die Ecke'")
Umfrage: Corona hilft dem Onlinehandel – und dem 'Laden um die Ecke'...das Onlineshopping gegenüber dem klassischen Einkauf im Laden. Besonders beliebt sei der Einkauf im Internet bei den Millennials, also der Altersgruppe der 25- bis 39-Jährigen.Doch profitierte der Umfrage zufolge n...
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![]( "千禧一代消费习惯和老一代不同吗？美联储最新报告显示：美国年轻人只是比老一代更穷了而已！")
千禧一代消费习惯和老一代不同吗？美联储最新报告显示：美国年轻人只是比老一代更穷了而已！...一直以来，美国人都认为千禧一代（1981~1997年出生的年轻人）消费行为发生重大转变，直接扼杀了包括出租车、信用卡、奶酪在内的多个传统行业。然而，美国联邦储备委员会（the Federal Reserve）近日公布的一项名为《Are Millennials Different?（千禧一代真的和老一代不同吗？）》的研究报告称，在考虑到年龄和人口特征等因素的基础上，千禧一代的消费偏好与X 世代（1965~1980年出生的人）和...
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![]( "“千禧一代”及“Z世代”已成为可持续发展消费及投资先锋，普华永道发布2018版《千禧一代与Z世代对比观察报告》")
“千禧一代”及“Z世代”已成为可持续发展消费及投资先锋，普华永道发布2018版《千禧一代与Z世代对比观察报告》...“绿色“时尚的践行者和守护者。在10月16日举办的 Milano Fashion Global Summit 米兰全球时尚峰会期间，知名咨询机构 PwC 普华永道发布了2018年也即总第三版的“Osservatorio PwC Millennials vs Generation Z”《千禧一代与Z世代对比观察报告》。报告揭示了一系列千禧一代与Z世代的消费习惯：约有1/6的人认为产品质量是他们决定购买服装和配饰的先决条件，而约...
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![]( "深耕潮流文化13年的YOHO! 宣布完成2500万美元E+轮融资，周大福常务董事郑志刚旗下基金领投")
深耕潮流文化13年的YOHO! 宣布完成2500万美元E+轮融资，周大福常务董事郑志刚旗下基金领投...甲级写字楼网络K11 Atelier；奢华服务式酒店住宅；开放式教育平台K11 Kulture Academy；以自然及美艺为主题的革新零售空间K11 Natural；利用崭新科技推动的顾问及市场调查机构K11 Chinese Millennials Taskforce；以及首间扶植中国艺术家及策展人的非牟利机构K11 Art Foundation。集团预计2023年，K11品牌的足迹将遍布大中华地区的九个城市。关于C Ve...
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![]( "智能化、沉浸式、全品类，丝芙兰亚洲首家概念店落户上海，它会成为美妆零售的新未来吗？")
智能化、沉浸式、全品类，丝芙兰亚洲首家概念店落户上海，它会成为美妆零售的新未来吗？...是丝芙兰为应对中国消费者消费需求和消费习惯不断变化的重要举措。当下，新一代消费者更加理性和独立，他们在门店更偏向于自行挑选产品，这是因为美妆博主和 KOL的美妆教程已经让消费者提前在线上完成了“妆前教育”。《Targeting Millennials in Beauty Innovation Report 2017（针对千禧一代的2017年美妆创新报告）》显示，63%的千禧一代表示，对于博主/用户评论和品牌自身宣传，他们更愿...
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![]( "Launchmetrics最新报告：美妆业背后的营销影响力价值 55.56%来自KOL，仅19.43%来自媒体")
Launchmetrics最新报告：美妆业背后的营销影响力价值 55.56%来自KOL，仅19.43%来自媒体...倍。这样的人口比例变化导致如今很多品牌开始将千禧一代消费者视为品牌战略核心目标群体。这些年轻消费群体与传统的老一代消费者不同，他们很少通过电视购物，其购物决策更多的是受到社交媒体上意见领袖的推荐的影响。根据《Targeting Millennials in Beauty Innovation Report 2017（针对千禧一代的2017年美妆创新报告）》显示，63%的千禧一代表示，面对博主/用户评论和品牌自身宣传时，他们更...
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![]( "Dolce&Gabbana创始人表示：想学习与“千禧一代”对话沟通")
Dolce&Gabbana创始人表示：想学习与“千禧一代”对话沟通...的“千禧一代”与其他同龄人有什么不同之处吗？Domenico Dolce 和 Stefano Gabbana：他们很年轻，尽管有着令人瞩目的姓氏但归根结底他们都还是年轻人，可以算是新一代的皇室贵族。如今他们被称为“千禧一代”（ Millennials ），我们这代人在年轻时则被称为是 Paninari （帕尼尼的孩子，20世纪 70至 80年代生于意大利的时尚追随者）。所谓的“千禧一代”的说法是 4年前那些美妆公司为了寻找新...
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![]( "结实耐用也时尚！百年工装品牌 Carhartt 传递“努力工作”的美国价值观")
结实耐用也时尚！百年工装品牌 Carhartt 传递“努力工作”的美国价值观...5万美元发展为年销售额 16亿美元的行业领头羊。2014年，L.L. Bean 经典产品 Bean Boot 创造了 45万双的销售记录。专注于千禧一代的市场研究的 FutureCast 公司总裁、《Marketing to Millennials》作者 Jeff Fromm 评价L.L. Bean这个老牌“因为实用而很酷”，赢得了众多年轻消费者。除专业户外品牌以外， J. Crew 这样的时尚品牌也有了自己的工装支线 W...
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![]( "奢侈品牌目前的最大担忧是什么？")
奢侈品牌目前的最大担忧是什么？...在不知不觉中已发生令人惊讶的变革，千禧一代正逐渐成为新的时尚消费主力军，如果奢侈品牌现在忽视这一人群的存在，将来也很难再引起该人群关注，进而错失市场甚至品牌被边缘化。 千禧一代，指的是1983年至2000年期间出生的群体，英文是Millennials，同义词Y一代，这代人的成长和互联网和智能手机高速发展时期相吻合。有分析指出，全球最富有人口规模逐渐年轻化，这一代人的消费能力正在快速膨胀，品牌数字化的程度成为了能否吸引他们购买...
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![]( "这份报告说，中国年轻人热爱买买买，还不是因为有爸妈撑腰")
这份报告说，中国年轻人热爱买买买，还不是因为有爸妈撑腰...总部位于洛杉矶的商业地产服务和投资公司世邦魏理仕（CBRE）最近发布了一份名为“Aisa Pacific Millennials: Shapping the Future of Real Estate”的报告，结论可能会让一些年轻人感到尴尬无奈，同时又令零售商们喜笑颜开：因为住房成本过高，大部分中国年轻人还跟自己的父母住在一起。这意味着，在住房上节省下来的钱可能越来越多地流向购物和娱乐。这份报告调查了全球 13000 名年龄...
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![]( "千禧一代为何爱上老式粗苯的“丑鞋”？实用即新潮！")
千禧一代为何爱上老式粗苯的“丑鞋”？实用即新潮！...日益关注，认为鞋子不仅要展示个性，还要能解决实际需求。”而据 Dorsey 透露，公司的初步研究显示， 00后甚至比千禧一代更追求实用性。专注于千禧一代的市场研究的 FutureCast 公司总裁、《Marketing to Millennials》作者 Jeff Fromm 表示：实用性是千禧一代的关键词。他说主要有两个驱动因素：“部分实用性品牌在设计和功能方面很强大；这些品牌中的许多产品不仅质量好，还够独特。”这些特性...
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![]( "Snapchat forecasts $1 billion ad revenues for next year")
Snapchat forecasts $1 billion ad revenues for next year...dollars in ad revenues in the coming year. “Advertisers are attracted to Snapchat for its broad reach among young millennials and those in Generation Z, which are valuable demographic groups for many businesses,” ...
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![]( "Report: Global online beauty and personal care market to soar")
Report: Global online beauty and personal care market to soar... segment are tech-savvy, price-sensitive, and prefer shopping online. It has been noted that almost 41 percent of millennials visit physical stores to appraise merchandise they want to later purchase online at a lo...
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![]( "Korean cosmetics shine in China, draw investors")
Korean cosmetics shine in China, draw investors...short product development cycle - a "fast beauty" approach that is increasingly popular among Chinese and other Asian millennials, gaining exposure in the United States and Europe, and attracting high-profile forei...
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![]( "Alibaba's Taobao Maker Festival highlights platform benefits to entrepreneurs")
Alibaba's Taobao Maker Festival highlights platform benefits to entrepreneurs...release it is putting a particular focus on China’s young generation, because it is the most active group on Taobao.“Millennials are the driving force behind Taobao Marketplace, with 70 percent of buyers in their 2...
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![]( "Menswear Milan offers cool fashion and comfort for Millennials")
Menswear Milan offers cool fashion and comfort for MillennialsMen’s Fashion Week in Milan wrapped up June 21 with positive results, despite the many defections from its schedule. The clothes on view were diverse and of exceptional quality, with designers focusing on comfort and ...
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![]( "Prada looking to dress Millennials")
Prada looking to dress MillennialsFor next summer Miuccia Prada is proposing a super sporty wardrobe, fit for travellers of the new millennium, a tongue-in-cheek reinterpretation of the label's design codes.
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![]( "Cue Connect study creates 5 millennial retail shopping profiles")
Cue Connect study creates 5 millennial retail shopping profiles...Millennials, or Gen Y, account for 80 million consumers. They currently spend an estimated $600 billion on retail purchases, and are on track to reach $1.4 trillion by 2020.
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![]( "Condé Nast partners with Gucci for film series")
Condé Nast partners with Gucci for film series...and CEO, commented, “Digital narrative – whether through film, social media or native journalism – is the way that Millennials in particular like to be engaged today. Consequently, this type of innovative approach ...
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![]( "Diamonds are real and rare as well as forever, producers say")
Diamonds are real and rare as well as forever, producers say...said in a statement. "The opportunity exists for diamonds to represent the rare, precious and real connections that millennials crave."Challenges for the diamond industry have included competition from synthetic di...
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![]( "Luxury brands struggle to attract Internet generation")
Luxury brands struggle to attract Internet generation...Seducing hyper-connected "Millennials" poses an increasing challenge for luxury brands, which find their markets slowing as young, skeptical consumers force them to rethink strategies.
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![]( "Впервые на выставке Collection Premiere Moscow будет представлена экспозиция Modest Fashion")
Впервые на выставке Collection Premiere Moscow будет представлена экспозиция Modest Fashion...стремительно набирающий обороты тренд в моде и бизнесе, продвигаемый преимущественно так называемым поколением М (Muslim Millennials), завоевывает все большую аудиторию, выйдя за рамки религиозных, культурных, обще...
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![]( "Исследование об особенностях поведения клиентов-«миллениалов»")
Исследование об особенностях поведения клиентов-«миллениалов»...Согласно исследованию консультационного агенства в ритейле Demandware под названием «Reaching Millennials: attraction and influencer», поколение миллениалов продолжает удивлять наблюдателей, потому что оно все боль...
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![]( "米原康正とプランティカによる展覧会が青山で開催、ミルクフェドとのコラボTシャツを先行発売")
米原康正とプランティカによる展覧会が青山で開催、ミルクフェドとのコラボTシャツを先行発売... アーティストの米原康正とフラワーアートユニット「プランティカ」による展覧会「Flower Children - "The Millennials"」が、青山のボタニカルショップ スプーンビルで開催される。
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![]( "「ドルチェ＆ガッバーナ」、ミレニアルズにフォーカスした書籍を発売")
「ドルチェ＆ガッバーナ」、ミレニアルズにフォーカスした書籍を発売... ラグジュアリーブランドが軒並みミレニアルズ世代に注目するなか、「ドルチェ＆ガッバーナ」は、新しい書籍『Millennials, The New Renaissance』を発売した。
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![]( "コムアイや奈良裕也も、ドルガバがミレニアルズにフィーチャーした本を発売")
コムアイや奈良裕也も、ドルガバがミレニアルズにフィーチャーした本を発売...ミレニアルズ ニュー ルネッサンス（Dolce&Gabbana Generation Millennials The New Renaissance）」を11月14日にAmazonで発売する。Dolce&Gabbana Generation Millennials The New Renaissance ドルチェ＆ガッバーナは、10月4日に新宿伊勢丹で「ミレニアルズ ドルチェ＆ガッバーナ東京（Millennials Dolce&Gabbana Tokyo）」を開催するなど、"未来を象徴す
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![]( "ドルチェ＆ガッバーナが日本のミレニアルズ100人を起用、閉店後の伊勢丹で初のショー")
ドルチェ＆ガッバーナが日本のミレニアルズ100人を起用、閉店後の伊勢丹で初のショー... 「ドルチェ＆ガッバーナ（Dolce & Gabbana）」がミレニアルズ向けの日本限定コレクションの発売を記念し、総勢101人のモデルを起用したファッションショー「ミレニアルズ ドルチェ＆ガッバーナ東京（Millennials Dolce&Gabbana Tokyo）」を閉店後の伊勢丹新宿店で開催した。ブランドおよび伊勢丹にとって、営業時間外の店内で開催する大規模なファッションショーは初の試みとなった。新宿伊勢丹で行われた...
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![]( "ミレニアル世代が提案するホテル×コワーキングスペース「ザ・ミレニアルズ」京都に開業")
ミレニアル世代が提案するホテル×コワーキングスペース「ザ・ミレニアルズ」京都に開業... グローバルエージェンツが、7月14日に開業する宿泊施設「ザ・ミレニアルズ（The Millennials）」の内部を公開した。キッチンやダイニングスペースといった共用スペースを充実させたほか、コワーキングスペース「アンドワーク（Andwork）」を併設。従来のビジネスホテルやカプセルホテルなどの宿泊特化型とは反し、ミレニアル世代が"敢えて泊まりたくなる"ライフスタイル施設に仕上げたという。 同社のライフスタイルホテル事...
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![]( "Claudia d’Arpizio (Bain & Company): \"30% dos novos consumidores entram no segmento do luxo ao comprar sneakers\"")
Claudia d’Arpizio (Bain & Company): "30% dos novos consumidores entram no segmento do luxo ao comprar sneakers"...a de riqueza dos baby boomers, após um longo período em que os grandes bens estavam nas suas mãos, para a Gen Z e Millennials. Não só na Ásia, mas também nos EUA. Assim, estamos observando uma saída desta geração d...
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![]( "Barbara Palvin e Meghan Markle são as maiores influenciadoras de moda e beleza, segundo estudo")
Barbara Palvin e Meghan Markle são as maiores influenciadoras de moda e beleza, segundo estudo...permanecer como uma forma fundamental de influenciar os consumidores por algum tempo.A pesquisa identificou que os millennials têm seis vezes mais probabilidade do que pessoas com mais 65 anos de serem inspirados p...
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![]( "Grupo Timex e Adidas firmam acordo de licenciamento global")
Grupo Timex e Adidas firmam acordo de licenciamento global...e o seu estilo autêntico, está no topo da lista. Vemos um interesse forte e crescente por relógios entre os jovens millennials e a Geração Z, e estamos ansiosos por apresentar a nossa coleção de relógios Adidas Ori...
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![]( "Gucci permanece atrativa com oferta arrojada e na moda")
Gucci permanece atrativa com oferta arrojada e na moda...objetivo era alcançar um equilíbrio entre 30% de novos produtos e 70% de sobras. "Depois de se ter concentrado nos Millennials e na Gen Z nos últimos anos, a Gucci terá de fato de inverter a tendência para atingir ...
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![]( "Semana da Moda de Milão começa na sexta-feira com edição inovadora e 39 marcas")
Semana da Moda de Milão começa na sexta-feira com edição inovadora e 39 marcas...s do momento, marcado pela pandemia.“Agora é fundamental se comunicar com os consumidores e principalmente com os millennials, que são os principais consumidores de moda atualmente”, explicou Tajani à imprensa. Os ...
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![]( "Marcas de luxo rejuvenescem clientela graças às bolsas e sneakers")
Marcas de luxo rejuvenescem clientela graças às bolsas e sneakers... não desencorajando assim os clientes. Os da Prada, Saint Laurent e Gucci, que visam cada vez mais a Geração Z e os millennials, são significativamente mais baratos.Resta, para as marcas, gerir o problema da coerên...
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![]( "Mercado de segunda mão atrai cada vez mais consumidores")
Mercado de segunda mão atrai cada vez mais consumidores... que vendem as suas roupas para poder comprar roupas novas de segunda mão com bastante frequência, mas também os "millennials trendy" que são muito ativos nas interacções sociais, e também revendem para adquirir no...
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![]( "Luxo de segunda mão experimenta aumento nas vendas de alto valor durante a pandemia")
Luxo de segunda mão experimenta aumento nas vendas de alto valor durante a pandemia...consignatários desde o início da pandemia, sendo 37% dos recém-chegados durante o segundo trimestre da Geração Z ou Millennials. Na revenda de vestuário urbano, a Balenciaga foi a marca mais popular "Um aspecto pos...
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![]( "Zalando aposta na moda de alta gama com Moschino, Alberta Ferretti e Proenza Schouler")
Zalando aposta na moda de alta gama com Moschino, Alberta Ferretti e Proenza Schouler...A Zalando conta com a maior base de clientes da Geração Z e millennials de toda a Europa, pelo que aposta nas suas compras de luxo na plataforma a médio prazo.
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![]( "Coach impulsiona a Tapestry no trimestre de festas mas coronavírus ameaça resultados")
Coach impulsiona a Tapestry no trimestre de festas mas coronavírus ameaça resultados...coleção de bolsas e carteiras com o tema "Guerra nas Estrelas".Para manter os compradores em loja, especialmente os millennials e a geração Z, a marca também recorreu ao ator Michael B. Jordan para criar uma linha ...
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![]( "Mercado Libre es la mejor empresa argentina para trabajar entre los millennials")
Mercado Libre es la mejor empresa argentina para trabajar entre los millennials...mejores lugares en Argentina para que trabajen los millennials y el puesto número uno se lo llevó Mercado Libre.Mercado Libre es la mejor empresa argentina para que trabajen los millennials. El gigante argentino del e-co...
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![]( "Claudia D'Arpizio (Bain & Company): \"El 30 % de los nuevos consumidores entran en el segmento del lujo comprando zapatillas”")
Claudia D'Arpizio (Bain & Company): "El 30 % de los nuevos consumidores entran en el segmento del lujo comprando zapatillas”...baby boomers, tras un largo periodo en el que los grandes activos estaban en sus manos, a la generación Z y a los millennials. No sólo en Asia, sino también en Estados Unidos. Así que estamos asistiendo a una salid...
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![]( "La moda apuesta ahora por la estética Old Money")
La moda apuesta ahora por la estética Old Money...75 % más) y leggings o pantalones con elástico en la parte inferior (un alza del 75 %), una buena forma de que los millennials revisiten la moda infantil, así como suéteres de punto trenzado (un aumento del 33 %) y...
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![]( "Los consumidores más jóvenes normalizan las compras electrónicas, en redes sociales e internacionales")
Los consumidores más jóvenes normalizan las compras electrónicas, en redes sociales e internacionales...pandemia un 18 % de los consumidores mundiales compraron online productos que antes adquirían offline y el 39 % de los millennials dicen no echar de menos las compras físicas.
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![]( "El eCommerce Innovation Summit alcanza las 6 ediciones en Chile")
El eCommerce Innovation Summit alcanza las 6 ediciones en Chile...temáticas de vanguardia que cubrirá el eCommerce Innovation Summit 2021 destacan la nueva generación de compradores post-millennials, el desarrollo de negocios exponenciales y los avances más recientes en el uso de...
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![]( "Tiffany & Co. hace más feliz que nunca a LVMH")
Tiffany & Co. hace más feliz que nunca a LVMH...crecer nuestro negocio con los jóvenes", continuó el directivo, aunque negó que quisiera centrarse especialmente en los Millennials. Sin embargo, a juzgar por las últimas iniciativas emprendidas por la marca bajo l...
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![]( "Ropa urbana, mini-me y consumo consciente son las tendencias clave de la moda infantil")
Ropa urbana, mini-me y consumo consciente son las tendencias clave de la moda infantil...ingresara en la categoría de ropa para niños.El informe asegura que los padres de nueva generación, principalmente los Millennials, "parecen ser una nueva fuerza impulsora en el consumo de ropa infantil de lujo", y...
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![]( "Puig invierte en la marca de perfumes china Scent Library")
Puig invierte en la marca de perfumes china Scent Library...con el cuidado de la piel y el maquillaje, el mercado chino de las fragancias está en sus inicios, impulsado por los Millennials. Según iResearch, China representa actualmente sólo el 2,5 % del mercado mundial de f...
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![]( "Barbara Palvin y Meghan Markle son las mayores influencers de moda y belleza")
Barbara Palvin y Meghan Markle son las mayores influencers de moda y belleza...sociales seguirá siendo una forma clave de influir en los consumidores durante algún tiempo. La encuesta reveló que los Millennials son propensos más de seis veces que los mayores de 65 años a sentirse inspirados p...
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![]( "LVMH amplía su distancia con Kering")
LVMH amplía su distancia con Kering...clientela china. "Los millennials y la generación Z siguen representando alrededor de dos tercios de las ventas en todo el mundo, con una fidelidad cada vez mayor de los millennials chinos y, sobre todo, de los millennials de más edad, con una
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![]( "Gucci é a marca mais citada pelo público online")
Gucci é a marca mais citada pelo público online...em moda, são as mulheres com menos de 35 anos que vivem nas grandes cidades. Os utilizadores mais animados são os Millennials (entre os 18-34 anos), que representam 70% das pessoas envolvidas em conversações, divid...
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![]( "Axel Arigato: um sem fim de projetos apoiados pela Eurazeo tanto online como físicos")
Axel Arigato: um sem fim de projetos apoiados pela Eurazeo tanto online como físicos...das, sweatshirts, casacos acolchoados e blusões, bem como uma linha de óculos concebida para apelar "primeiro aos Millennials (Gen Y), àqueles que podem ser encontrados nas redes sociais e cujo orçamento lhes permi...
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![]( "Claudia d’Arpizio (Bain & Company): \"30% dos novos consumidores entram no segmento do luxo ao comprarem sneakers\"")
Claudia d’Arpizio (Bain & Company): "30% dos novos consumidores entram no segmento do luxo ao comprarem sneakers"...a de riqueza dos baby boomers, após um longo período em que os grandes bens estavam nas suas mãos, para a Gen Z e Millennials. Não só na Ásia, mas também nos EUA. Assim, estamos a ver uma saída desta geração do mer...
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![]( "Kyaia apresenta fábrica inteligente e sustentável a 10 de novembro")
Kyaia apresenta fábrica inteligente e sustentável a 10 de novembro...que Fortunato Frederico criou para servir de rampa de lançamento digital para todas as marcas que querem atingir a Gen Z e Millennials.
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![]( "Three Land: como pode um sneaker mudar o mundo?")
Three Land: como pode um sneaker mudar o mundo?...serviços e como visão promover o bem-estar da comunidade através da sustentabilidade. Contribuir para o conforto dos millennials e seus descendentes. Aprimorar constantemente as nossas ações e reduzir o impacto amb...
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![]( "Farfetch: roupa urbana, mini-me e consumo consciente são as principais tendências da moda infantil")
Farfetch: roupa urbana, mini-me e consumo consciente são as principais tendências da moda infantil...entrar na categoria do vestuário para criança. O relatório assegura que os pais da nova geração, principalmente os millennials, "parecem ser uma nova força motriz no consumo de roupa infantil de luxo" e que as rede...
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![]( "Barbara Palvin e Meghan Markle são as maiores influencers de moda e beleza")
Barbara Palvin e Meghan Markle são as maiores influencers de moda e beleza...permanecer como uma forma fundamental de influenciar os consumidores durante algum tempo.A pesquisa identificou que os millennials têm seis vezes mais probabilidade do que pessoas com mais 65 anos de serem inspirad...
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![]( "Acompanhamento de influencers cai 8 % em 2021")
Acompanhamento de influencers cai 8 % em 2021...plataformas como Telegram ou TikTok têm um nível de satisfação superior a 8,5.Numa análise comparativa entre a geração Z e Millennials, conclui-se que a preferência das redes é diferente em cada faixa etária. A Ger...
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![]( "Grupo Timex e Adidas fecham acordo de licenciamento global")
Grupo Timex e Adidas fecham acordo de licenciamento global...e o seu estilo autêntico, está no topo da lista. Vemos um interesse forte e crescente por relógios entre os jovens millennials e a Geração Z, e estamos ansiosos por apresentar a nossa coleção de relógios Adidas Ori...
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![]( "Gucci permanece atraente com oferta arrojada e na moda")
Gucci permanece atraente com oferta arrojada e na moda...objetivo era alcançar um equilíbrio entre 30% de novos produtos e 70% de sobras. "Depois de se ter concentrado nos Millennials e na Gen Z nos últimos anos, a Gucci terá de facto de inverter a tendência para atingir...
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![]( "Cable-knit sweaters, furry boots, stirrup pants: Fashion goes wild for the Old Money aesthetic")
Cable-knit sweaters, furry boots, stirrup pants: Fashion goes wild for the Old Money aesthetic...translates into a closet stuffed with quilted vests (+75%) and leggings or stirrup pants (+75%) -- a nice way for millennials to revisit childhood fashions -- as well as cable-knit sweaters (+33%), and shearling or...
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![]( "Fifth of Britons 'most likely' to do all Christmas shopping online - survey")
Fifth of Britons 'most likely' to do all Christmas shopping online - survey...India, at 79% each.Overall, 81% of Millennials have used retail apps more, or about the same, since the pandemic began, followed by 77% of Gen X, 74% of Gen Z and 66% of Baby Boomers. Generationally, Millennials lead in the likelihood to perform
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![]( "Online, social and cross-border shopping now normal for young consumers, says ESW")
Online, social and cross-border shopping now normal for young consumers, says ESW...of traditional retail channels” with 47% of online shoppers buying via a social media channel, with Gen Z (55%) and Millennials leading the way. This is more marked in some countries with two thirds or more of sho...
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![]( "Tiffany & Co. goes from strength to strength at LVMH")
Tiffany & Co. goes from strength to strength at LVMH...consumers," continued the executive, who nonetheless denied that the company was seeking to focus particularly on Millennials. However, judging by some of the most recent initiatives taken by the brand under the di...
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![]( "Gymshark mulls London stock market listing")
Gymshark mulls London stock market listing...brand in 2012 from the garage of his parents’ home and its success has since seen it available in 130+ countries as Millennials buy enthusiastically into its offerings. And with it aiming to expand its product port...
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![]( "Zadig & Voltaire targets €550 million revenue by 2025")
Zadig & Voltaire targets €550 million revenue by 2025...dresses, cashmere sweaters etc. And the other half of those attractive items that complete a look. Whether Gen Z or Millennials, all [consumers] are looking for more fluidity. Relaxed luxury is an overarching trend...
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![]( "Streetwear, mini-me and conscious shopping are key kidswear trends says Farfetch report")
Streetwear, mini-me and conscious shopping are key kidswear trends says Farfetch report...e-tailer’s data, exactly five years after Farfetch entered the kidswear category.It said that New-Gen Parents — mainly Millennials — “seem to be a new driving force in luxury kidswear consumption”, with social medi...
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![]( "JD Sports makes first beauty move with Hairburst acquisition")
JD Sports makes first beauty move with Hairburst acquisition...and have been impressed by the capabilities of the management team, who have a strong identity and connection with millennials and Gen Z consumers”.Backed by a substantial acquisition war chest, the latest investme...
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![]( "Puig invests in Chinese fragrance brand Scent Library")
Puig invests in Chinese fragrance brand Scent Library... Compared to the skincare and make-up sectors, the fragrance market in China is still in its infancy, largely driven by Millennials. According to iResearch, China currently accounts for only 2.5% of the global fra...
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![]( "Cross-border shopping: luxury grows fastest, but customer service must improve")
Cross-border shopping: luxury grows fastest, but customer service must improve...goods is strongest in four key markets: China (39%), UAE (33%), South Korea (28%), and India (21%). More than 70% of Millennials, GenX, and Baby Boomers in China and South Korea shop luxury online, compared to less...
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![]( "Cable-knit sweaters, furry boots, stirrup pants: Fashion goes wild for the Old Money aesthetic")
Cable-knit sweaters, furry boots, stirrup pants: Fashion goes wild for the Old Money aesthetic...translates into a closet stuffed with quilted vests (+75%) and leggings or stirrup pants (+75%) -- a nice way for millennials to revisit childhood fashions -- as well as cable-knit sweaters (+33%), and shearling or...
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![]( "Online, social and cross-border shopping now normal for young consumers, says ESW")
Online, social and cross-border shopping now normal for young consumers, says ESW...of traditional retail channels” with 47% of online shoppers buying via a social media channel, with Gen Z (55%) and Millennials leading the way. This is more marked in some countries with two thirds or more of sho...
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![]( "Tiffany & Co. goes from strength to strength at LVMH")
Tiffany & Co. goes from strength to strength at LVMH...consumers," continued the executive, who nonetheless denied that the company was seeking to focus particularly on Millennials. However, judging by some of the most recent initiatives taken by the brand under the di...
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![]( "Gymshark mulls London stock market listing")
Gymshark mulls London stock market listing...brand in 2012 from the garage of his parents’ home and its success has since seen it available in 130+ countries as Millennials buy enthusiastically into its offerings. And with it aiming to expand its product port...
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![]( "Zadig & Voltaire targets €550 million revenue by 2025")
Zadig & Voltaire targets €550 million revenue by 2025...dresses, cashmere sweaters etc. And the other half of those attractive items that complete a look. Whether Gen Z or Millennials, all [consumers] are looking for more fluidity. Relaxed luxury is an overarching trend...
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![]( "Streetwear, mini-me and conscious shopping are key kidswear trends says Farfetch report")
Streetwear, mini-me and conscious shopping are key kidswear trends says Farfetch report...e-tailer’s data, exactly five years after Farfetch entered the kidswear category.It said that New-Gen Parents — mainly Millennials — “seem to be a new driving force in luxury kidswear consumption”, with social medi...
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![]( "JD Sports makes first beauty move with Hairburst acquisition")
JD Sports makes first beauty move with Hairburst acquisition...and have been impressed by the capabilities of the management team, who have a strong identity and connection with millennials and Gen Z consumers”.Backed by a substantial acquisition war chest, the latest investme...
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![]( "Puig invests in Chinese fragrance brand Scent Library")
Puig invests in Chinese fragrance brand Scent Library... Compared to the skincare and make-up sectors, the fragrance market in China is still in its infancy, largely driven by Millennials. According to iResearch, China currently accounts for only 2.5% of the global fra...
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![]( "Cross-border shopping: luxury grows fastest, but customer service must improve")
Cross-border shopping: luxury grows fastest, but customer service must improve...goods is strongest in four key markets: China (39%), UAE (33%), South Korea (28%), and India (21%). More than 70% of Millennials, GenX, and Baby Boomers in China and South Korea shop luxury online, compared to less...
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![]( "Barbara Palvin, Meghan Markle are biggest fashion and beauty influencers - data studies")
Barbara Palvin, Meghan Markle are biggest fashion and beauty influencers - data studies...models, social media status is set to stay as a key way to influence consumers for some time yet. The survey found that Millennials are more than six times as likely as over-65s to be inspired by a person’s social ...
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![]( "GJEPC's India Pavilion at Jewellery Arabia features 55 exhibitors")
GJEPC's India Pavilion at Jewellery Arabia features 55 exhibitors...exhibitions Dilip Shah. “The Indian contingent showcased some of the latest world-class jewellery lines, especially for millennials and Gen Z. India’s design capabilities and manufacturing skills were highlighted t...
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![]( "Buy now, pay later set to surge over ten-fold in India")
Buy now, pay later set to surge over ten-fold in India...bandwagon in 2020 while homegrown payments firm BharatPe started the service last month. "A very large population of millennials and young customers during the pandemic were looking for credit and to extend their b...
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![]( "Emami Ltd names Nushrratt Bharuccha as brand ambassador for BoroPlus")
Emami Ltd names Nushrratt Bharuccha as brand ambassador for BoroPlus...antiseptic cream. Emami Ltd names Nushrratt Bharuccha as brand ambassador for BoroPlus The brand is targeted at the millennials and the association with the actor is expected to enhance the visibility and drive sal...
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![]( "KVIC awards young designers, to house designer wear at Khadi India outlets")
KVIC awards young designers, to house designer wear at Khadi India outlets...All-India Khadi Designers Competition. Through its association with young designers, KVIC aims to connect with the millennials and will house the collections by these designers at the khadi India outlets across Ind...
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![]( "Malaika Arora joins Kapiva as brand ambassador, investor")
Malaika Arora joins Kapiva as brand ambassador, investor...endorsing Kapiva’s products across categories and the association is expected to strengthen the brand’s presence among the millennials across Indian. Commenting on her association with Kapiva, Malaika Arora, in a s...
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![]( "Dabur Gulabari names Disha Patani as its brand ambassador")
Dabur Gulabari names Disha Patani as its brand ambassador...across platforms with Patani as the face of the brand and expects this association to strengthen its connect with the millennials. Commenting on the association with the brand, Dabur India Ltd vice president market...
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![]( "RP-Sanjiv Goenka Group enters personal care segment with new brand Naturali")
RP-Sanjiv Goenka Group enters personal care segment with new brand Naturali...Naturali, the group aims to gain a share of this pie. Naturali is designed to meet the evolved beauty needs of modern millennials and Gen Z consumers who are conscious, well-informed and unwilling to compromise,” s...
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![]( "Puig invests in Chinese fragrance brand Scent Library")
Puig invests in Chinese fragrance brand Scent Library... Compared to the skincare and make-up sectors, the fragrance market in China is still in its infancy, largely driven by Millennials. According to iResearch, China currently accounts for only 2.5% of the global fra...
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![]( "Cross-border shopping: luxury grows fastest, but customer service must improve")
Cross-border shopping: luxury grows fastest, but customer service must improve...goods is strongest in four key markets: China (39%), UAE (33%), South Korea (28%), and India (21%). More than 70% of Millennials, GenX, and Baby Boomers in China and South Korea shop luxury online, compared to less...
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![]( "Ambrane signs Disha Patani as its brand ambassador")
Ambrane signs Disha Patani as its brand ambassador...signs Disha Patani as its brand ambassador With this association, the brand plans to strengthen its network among millennials to boost sales of its products across categories. The actor will feature in an integrate...
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![]( "Claudia D'Arpizio (Bain & Company): \"El 30 % de los nuevos consumidores entran en el segmento del lujo comprando zapatillas”")
Claudia D'Arpizio (Bain & Company): "El 30 % de los nuevos consumidores entran en el segmento del lujo comprando zapatillas”...baby boomers, tras un largo periodo en el que los grandes activos estaban en sus manos, a la generación Z y a los millennials. No sólo en Asia, sino también en Estados Unidos. Así que estamos asistiendo a una salid...
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![]( "La moda apuesta ahora por la estética Old Money")
La moda apuesta ahora por la estética Old Money...75 % más) y leggings o pantalones con elástico en la parte inferior (un alza del 75 %), una buena forma de que los millennials revisiten la moda infantil, así como suéteres de punto trenzado (un aumento del 33 %) y...
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![]( "Los consumidores más jóvenes normalizan las compras electrónicas, en redes sociales e internacionales")
Los consumidores más jóvenes normalizan las compras electrónicas, en redes sociales e internacionales...pandemia un 18 % de los consumidores mundiales compraron online productos que antes adquirían offline y el 39 % de los millennials dicen no echar de menos las compras físicas.
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![]( "Tiffany & Co. hace más feliz que nunca a LVMH")
Tiffany & Co. hace más feliz que nunca a LVMH...crecer nuestro negocio con los jóvenes", continuó el directivo, aunque negó que quisiera centrarse especialmente en los Millennials. Sin embargo, a juzgar por las últimas iniciativas emprendidas por la marca bajo l...
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![]( "Ropa urbana, mini-me y consumo consciente son las tendencias clave de la moda infantil")
Ropa urbana, mini-me y consumo consciente son las tendencias clave de la moda infantil...ingresara en la categoría de ropa para niños.El informe asegura que los padres de nueva generación, principalmente los Millennials, "parecen ser una nueva fuerza impulsora en el consumo de ropa infantil de lujo", y...
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![]( "Puig invierte en la marca de perfumes china Scent Library")
Puig invierte en la marca de perfumes china Scent Library...con el cuidado de la piel y el maquillaje, el mercado chino de las fragancias está en sus inicios, impulsado por los Millennials. Según iResearch, China representa actualmente sólo el 2,5 % del mercado mundial de f...
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![]( "Barbara Palvin y Meghan Markle son las mayores influencers de moda y belleza")
Barbara Palvin y Meghan Markle son las mayores influencers de moda y belleza...sociales seguirá siendo una forma clave de influir en los consumidores durante algún tiempo. La encuesta reveló que los Millennials son propensos más de seis veces que los mayores de 65 años a sentirse inspirados p...
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![]( "LVMH amplía su distancia con Kering")
LVMH amplía su distancia con Kering...clientela china. "Los millennials y la generación Z siguen representando alrededor de dos tercios de las ventas en todo el mundo, con una fidelidad cada vez mayor de los millennials chinos y, sobre todo, de los millennials de más edad, con una
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![]( "SMCP firma un nuevo crédito con aval del Estado en medio de una recuperación tímida")
SMCP firma un nuevo crédito con aval del Estado en medio de una recuperación tímida...promocional, poco tráfico y pocos turistas".El grupo, que explica que ha invertido en iniciativas digitales para atraer millennials y también ha desarrollado el “ship from store” en Europa, apunta que la parte digi...
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![]( "Glossier recauda 80 millones de dólares en fondos antes de su relanzamiento físico")
Glossier recauda 80 millones de dólares en fondos antes de su relanzamiento físico...con más de 5 millones de clientes en todo el mundo. La marca es particularmente popular entre la Generación Z y los Millennials, y dos de cada cinco mujeres estadounidenses entre las edades de 18 y 34 años dicen ha...
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![]( "Geraldine Wharry: Nostalgia Part I")
Geraldine Wharry: Nostalgia Part INostalgia is a heightened, sugar-coated idea of the past that has been hung onto, creating a new style. It fuels design and the need to re-tell a familiar story.
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![]( "Arsutoria: \"Grandeur\" Trend AW 2017/18")
Arsutoria: "Grandeur" Trend AW 2017/18A celebration of hyped-up decor with the prestigious classic. Eclectic and grandiose remake of decorative excess. Ornamental and innovative braiding through a refined digital collage.
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![]( "NellyRodi: Trends for Spring-Summer 2017")
NellyRodi: Trends for Spring-Summer 2017Pushing the envelope is going to be a leitmotif during Spring-Summer 2017, with the accent on boldness and daring. This surge of audacity derives from broad sociological megatrends : The Millennials, the "Human factor...
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R-Evolution -Society - "Luxury et Resilience", interview with Eric Briones -
Who are the designers of tomorrow? Meet the students at Parsons Paris -
Versace Show - Women's Collection Autumn/Winter 2018/19 in Milan -
Best of Menswear: Spring/Summer Fashion Shows 2018 -
Best of Milan Menswear: Spring/Summer Fashion Shows 2018 -
Dolce & Gabbana Fashion Show - Menswear Spring/Summer Collection 2018 -
Best of Fashion Weeks - When fashion engages... Top 5 messages seen in the shows